Are Women Attorneys Invisible to AI?
Our Research says YES
We're on a Mission to Change that!
69.4% of Attorneys scored BELOW the ChatGPT Visibility Threshold
Solutions
We specialize in schema markup implementation, ensuring your online presence aligns with AI standards for optimal visibility in search results.
Implementation
Our tailored solutions empower law firms and solo practitioners to enhance discoverability, adapting to the shift from traditional SEO to AI-driven platforms.
The Visibility Crisis
Widespread Invisibility on ChatGPT
Stats:
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69.4% of attorneys scored below 60 points on ChatGPT (below visibility threshold)
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Only 30.6% achieved meaningful AI visibility
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Average ChatGPT score: 51.8 out of 95 points (54.5%)
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More than two-thirds are either invisible or only marginally visible to potential clients using ChatGPT
Platform Disparities Revealed
Significant Gaps Between AI Platforms
Stats:
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Gemini averaged 64.1/95 points (67.5%)
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ChatGPT averaged 51.8/95 points (54.5%)
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12.3-point gap between platforms
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67.5% of attorneys visible on Gemini vs. only 30.6% on ChatGPT
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Proves platform-specific optimization strategies are essential
The Schema Markup Crisis
Technical Barriers Holding Attorneys Back
Critical Dual-Analysis Findings:
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94% lack proper schema markup (structured data AI needs to understand websites)
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14.2% have schema but AI crawlers are blocked from accessing it—wasted investment
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Only 17.7% have both accessible AND properly tagged schema
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69% have no video content whatsoever
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70% of sites with schema missing GPS coordinates for location-based searches
AI recommends People not Firms
Inaugural Colorado Report
WAV's proprietary framework evaluates 209 women attorneys across 19 comprehensive criteria, across both ChatGPT and Gemini platforms.
Phase 2, is our dual-analysis methodology examines:
1. Schema Quality Assessment - what schema markup exists and how well it's implemented, using Google Rich Results Test to evaluate quality and completeness.
2. Technical Accessibility Audit - whether AI crawlers can actually access that schema, using specialized crawler simulation to test server permissions and blocking rules.
Why both matter: You can have perfect schema markup that AI never sees due to server blocking, or you can have accessible servers with no schema to read. Both paths must be clear for AI visibility.
The Bottom Line
Traditional marketing success doesn't guarantee AI visibility. Attorneys with strong traditional SEO, active social media, and professional accolades were still largely invisible to AI recommendation systems. Our dual-analysis approach, testing both schema quality AND crawler accessibility, revealed that 98% of Colorado law firms have problems with one or both.
Would AI Find You?
Stay Connected Today
Join WAV in transforming the legal landscape for women.
Contact us to learn more about how we can help you achieve visibility.