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Texas MCLE Accredited  ·  Ethics Credit

The Invisible Bias

How AI platforms surface women attorneys, where they fall short, and what your firm can do about it

FREE CLE WEBINAR • TEXAS MCLE ACCREDITED

CLE CREDIT

1.5 Ethics Hours

TX MCLE Sponsor No. A18496

Course No. 174326625

FORMAT

Live Virtual (Zoom)

Join from your office, desk or phone 

DATE & TIME

11:30 AM to 1:00 PM CT

Wednesday, August 5, 2026

Brief Course Description:

AI assistants are quietly becoming the front door to legal services, and they don’t recommend firms; they recommend people.  This accredited session presents WAVI’s empirical findings on the Double Bias Problem:  how AI systems compound historical training-data bias with live-web signal bias to systematically underrepresent women attorneys.  Built from a three-platform study of Texas attorneys across ChatGPT, Gemini, and Perplexity.

What Your Attorneys Will Take Away

  1. How ChatGPT, Gemini, and Perplexity actually decide which attorneys to name, and why a strong website isn’t enough.

  2. The “false presence” trap: why having schema markup doesn’t mean AI can read your firm correctly.

  3. The ethics dimension: competence, communication, and the duty to understand the technology shaping client referrals.

  4. Concrete, vendor-neutral steps a firm can take to close its own visibility gap.

attorneys were analyzed across three AI platforms

From The Texas Women Attorney AI Visibility  Report

336

Platform    composites:    ChatGPT 61.1    •    Gemini 60.5    •    Perplexity 54.5    (WAVI /112  Framework)

of the attorneys analyzed across these  AI platforms scored below the 60-point visibility threshold

51.8%

of these sites    use the correct
LegalService    schema    designation

28%

Register Your Firm Today

Founder & CEO, Women’s AI Visibility Institute

Joy Morales, M.A.

Presented by:

Registration Form:

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Your Instructor

Joy Morales

Women's AI Visibility Institute (WAVI)  ·  Accredited CLE Sponsor, State Bar of Texas  ·  Course No. 174326625 

Joys Initials.png

Founder & CEO, Women's AI Visibility Institute (WAVI)
Founder, Your AI Wizards  ·  M.A. in Educational Research

Joy has conducted original AI visibility research across hundreds of women attorneys in Colorado and Texas, developing the proprietary 20-Point AI Visibility Framework to measure and address systematic underrepresentation in AI-generated legal recommendations.

Questions? Contact:

info@womenaivisibility.com

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