Do you Show Up when Clients ask
AI for a Lawyer?
The Women's AI Visibility Institute Conducts the Nation's Most Rigorous State-by-State Research on AI Bias in the Legal Profession and the Solutions to Close the Gap.
For Most Women Attorneys we've Measured,
the Answer is No
When a Potential Client Asks AI Who to Hire - Will your Name Come Up?
Your potential clients are already using ChatGPT, Gemini, and Perplexity to find attorneys. They're not Googling. They're asking AI. And AI is answering, just not with your name.
Our research across 545 women attorneys in Colorado and Texas reveals a systematic, measurable pattern: women attorneys are being left out of AI recommendations at alarming rates. Not because they lack credentials. Not because they lack experience. Because AI systems were trained on a digital record that underrepresents women, and most attorneys don't yet know how to fix it. This is the Double Bias Problem. And it's solvable.
Open ChatGPT, Gemini or Perplexity.
Type the question a potential client would type to find you:
If you're not on the list, you're not being considered. It's that simple, and it has nothing to do with how good a lawyer you are.
"Who are the best [your practice area] attorneys in
[your city]?"
Search Your Name
Count the Names. Count the Women. Count Yourself.
Now You Know the Problem.
Let's Measure Yours.
You just ran an informal test. We run the rigorous one.
Your AI Visbility Audit measures exactly where you stand on ChatGPT, Gemini, and Perplexity, the same three platforms, the same 20-point framework we used to evaluate 545 women attorneys across two states. In five business days you'll know:
- Your Composite AI Visibility Score - platform by platform
- A criterion-by-criterion breakdown showing exactly where you appear, where you don't, and why
- Your schema status, including whether you have the "false presence" problem we found in 72% of Texas women attorneys
- Your three highest-impact fixes, ranked by what will move your score fastest
Built for solo practitioners, partners, and women attorneys at firms of every size. NO marketing fluff.
Just the data you need to be findable.
Same framwork used in our Colorado and Texas sate reports | WAVI is an accredited CLE Sponsor (TX No.A18496) | Woman-owned Business
How We Help
Research Reports
State-by-State AI
Visibility Research
The first empirical research documenting how AI platforms recommend women attorneys. Each state report measures hundreds of attorneys against our proprietary framework and gives bar associations, firm leaders and policy organizations the data they need to act. problem.
Individual Audits
Know Your Score
In five business days, you'll know exactly how visible you are on ChatGPT, Gemini, and Perplexity and the three highest-impact fixes for your specific gaps. Same 20-point framework used in our state reports.
LinkedIn Audit
A Complete Profile Isn't the Same as an AI-Readable One
Your LinkedIn profile is one of the top sources AI platforms cite when recommending attorneys. We score it acorss the same WAVI's 20-point framework, which evaluates profile structure, expertise signals, activity, and cross-platform recognition. You receive a composite score, a criterion-by-criterion breakdown.
Legal Directory Audit
AI Trusts Directories. Are Yours Working for You?
Nearly 1 in 5 AI citations comes from LinkedIn and legal directories. We audit your presence on Google Business Profile, AVVO, Super Lawyers, and Martindale-Hubbell against our 12-point framework with a remediation plan you can act on this week.
The Book Trilogy
Problem. Playbook. Movement.
Three books that walk you from problem to plan. Book One names the Double Bias Problem, how AI was trained to underrepresent women. Book Two is the playbook for the woman attorney ready to become findable, citable, and recommended. Book Three is for bar associations, women's legal organizations, and firm leaders who want to lead the response.
The Research Behind WAVI
Two states. 545 women attorneys. Three AI platforms.
The most rigorous research on AI visibility bias in the legal profession.
Every audit, Every recommendation,Every fix we deliver is grounded in original empirical research, not opinion, not anecdote, not vendor talking points. Here's what we've measured.
Texas - 2026
336 Women Attorneys
| 3 AI Platforms
ChatGPT, Gemini, and Perplexity.
The most comprehensive study of its kind.
51.8% score below the AI Visibility threshold
72% have schema markup that signals the wrong thing ("false presence" problem)
30 points separate the cited from the invisible
Colorado - 2026
209 Women Attorneys
| 2 AI Platforms
ChatGPT and Gemini, evaluated against our 19-point framework with dual schema and crawler-accessibility analysis
69.4% scored below the Visibility threshold on ChatGPT
94% lack proper schema markup
12.3 points the platform gap between Gemini and ChatGPT
Florida - 2026
400 Women Attorneys
| 3 AI Platforms
Our deepest study yet. Adds full citation source analysis across all three platforms and a closer look at the Double Bias Probelm.
Coming in May
Would AI Recommend You
to Your Next Client?
Most Attorneys assume they're visible.
Our Research says Otherwise.
Where AI Actually Looks for You
That's the Million Dollar Question
When ChatGPT, Gemini and Perplexity recommend an attorney, they're not just reading your firm website. They're pulling from the places prospective clients already trust, LinkedIn profiles and legal directories like AVVO, Super Lawyers, Martindale-Hubbell, and Google Business Profile. Our Perplexity citation analysis across 545+ women attorneys found that nearly 1 in 5 AI citations come from LinkedIn and directory listings. Yet most attorneys have never optimized these profiles for AI discoverability. A complete LinkedIn profile isn't the same as an AI-readable one. A claimed directory listing isn't the same as an optimized one. We audit both on the same rigorous framework we use for our state reports.